As Opal Sky77 explains in the comments of the video:
"For those who don't understand what this video is, the video is supost to simulate a VR video game and if you're wondering why those things were moving so crazily was because Blackpink and Lady Gaga did the movements in real life and then they implemented it into the video. Each member is supposed to be the leader of a tribe. Lisa is yellow and is the leader of the Cyber Kids, Jennie is blue and is the leader of the Freedom Fighters. Jisoo is purple and is the leader of the Purple Tribe and Rose is red and is the leader of Government Officials (Lady Gaga is Kindness Punks). The video is set in the world Chromatica, which is also the world of a new and popular song Rain on Me by Lady Gaga ft. Ariana Grande. This one of the songs in Gaga's 6th album Chromatica. 'The song's true meaning is society's unfair expectations towards women.' What those creatures exactly are? No one knows. Just ask the Director/Animator, Sam Rolfes."
Also see this and this explanation.
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